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Well I’d say I’m long overdue to post a copy-driven ad.
I think this Lotus campaign is effective and the copy is solid. I’d make a few nitpicky tweaks, but it’s from Malaysia, so I’m not even sure if they ran in English.
Agency: McCann Erickson Malaysia | Source: Ads of the World
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1963–64 Saab 95 and 96 (via Serious Wheels)
Best wishes, Saab. We hope you end up in good hands. On that note, here’s one sad story on the bankruptcy.
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Measuring Type
Una selección de las tipografías usadas más normalmente comparando la tinta que gastan cada una de ellas.
Proyecto de Matt Robinson y Tom Wrigglesworth.
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